Sep 2 • 6M

Premium: Here’s What Happens When You Get A Book Deal Because Of TikTok Fame

Maybe gatekeeping is good, actually?

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Journalists Katie Herzog and Jesse Singal scour the internet for its craziest, silliest, most sociopathic content, part of an obsessive and ill-conceived attempt to extract kernels of meaning and humanity from a landscape of endless raging dumpster fires.
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Alex Aster’s YA novel Lightlark was rejected by 16 publishers – until she posted it on TikTok. Then she got hundreds of thousands of likes, a six-figure publishing contract, a plethora of glowing rev…

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